So… we’re in the Sunday Times!

Here at So… Visualise, we are a small, perfectly formed family business with great ideas and big hearts!

So you can imagine our delight at being featured in a page lead article in one of the national Sunday newspapers.

The Sunday Times feature article.jpg

The piece, ‘Freebies for celebrities: let them pay for cake’ by Laura Onita on page 7 of the Business Section of The Sunday Times gives us a large slice of the narrative.

The theme of the article, published 20th August, focuses on how giving out free publicity materials may benefit companies in their bid to acquire new clients.

As well as mentioning our lovely hometown of Scarborough, the lovely Frida, our inflatable drinks holder in the shape of an elegant flamingo, also gets a nod as a key part of our marketing strategy.

In the words of Laura, Frida helps ‘… spread the word about So… Visualises range of wacky wares.’

Following a few late evening email exchanges and a phone interview, Laura put ‘pen to paper’ and allowed us to have our say: ‘We offer existing props free in exchange for publicity, but it depends on the situation.’

So… we waited with baited breath to see if we would get a mention and an early morning visit to the newsagents meant we bought a copy of the Sunday Times with its print ink still wet! And of course, we weren’t disappointed.

The beating heart of our business is our customers and being able to deliver the best possible service to our clients … and making it to a national newspaper with a high readership definitely helps ‘get the word out’ … we might have a piece of cake to celebrate!

If you fancy reading it online :- 

https://www.thetimes.co.uk/edition/business/freebies-for-celebrities-let-them-pay-for-cake-j80td95bc

So...much support up North!

So... it’s a BIG thank you to the Business Up North’s website, which brings the latest business SME news straight from … you’ve guessed it, The North!

Scarborough sea front beach

Entitled ‘When Retail Met Magic’, http://www.businessupnorth.co.uk/when-retail-met-magic/ the online article tells our story so far. And while we work at various locations in the south, we’re very proud to be based in the north.

As a business located close to the beautiful Yorkshire Coast (a constant source of inspiration), we’ve got the best of both worlds ... a visual merchandising company in breath-taking countryside and an enviable work-life balance.

And we’re part of a nationwide network of incredibly supportive businesses based both in the north and the south.

We’ve got a heck of a lot going for us as a northern-based enterprise … great locations; a encouraging business network; a shared set of values; incredible history; innovative entrepreneurs.

Here at So… Visualise we can work with anyone, just about anywhere, but we never forget our northern roots. As well as great customer service, our family life is also important.

So… we aim to stay strong and be true to our northern influences, and bring our creative energies to enhance your business, wherever you might be!

So...Birds of a feather

So … you may have noticed our colourful, magical feathered friends on the homepage of our website!

A pink flamingo and a brightly coloured parrot have flown in from their exotic locations to bring lustre and fun to our So … Visualise world.


As well as having some of the plushest plumage in the bird world, we selected these two exotic creatures for their symbolic significance, as well as their aesthetic beauty.

We’ve done some research, and it seems the iridescent male peacocks represent a number of different emotions and thoughts across the globe.

Originally from India, in Hindu culture, the peacock is sometimes associated with the sun, patience, kindness and luck. In Persian history, they were often seen as a guardian to royalty, sometimes respectfully engraved on royal thrones.

In ancient Greece, Athenians paid to see the glorious male birds with their magnificent, fan-like feather display.

In early Christianity, the peacock is seen has representing resurrection and renewal.

And if you’ve heard of the phoenix, then the peacock is sometimes regarded as the earthly manifestation of this mythological bird; a long-lived creature that rises from its own ashes and is reborn, time after time.

Perhaps the most beautiful and hypnotic aspect of a peacock’s plumage is the beautiful ‘eye’ of the male tail-feathers. The tail-feathers are sometimes believed have the capability of absorbing negative energies!

And while we work close to the sea, that’s not the only reason we selected the remarkable parrot to ‘nest’ on our website!

Parrots are usually very friendly and good natured – just like the So … Visualise team! Great companions, very intelligent, and often long living, these strikingly hued birds make great pets.

Yet the parrot has other meanings, apart from being associated with pirates, of course.

If your nocturnal dreams feature a parrot, then it could be time to revisit your life goals and see a fresh, new perspective of your future (maybe the So … Visualise team could help too!)

Parrots have often appeared in ancient culture: the Mayans are believed to have worshipped parrots as their colourful feathers featured in their ritual attire. These beautiful birds were associated with fertility with different colours having different meanings: red meant unfulfilled desires, for example.

So … if you’ve seen these lovely birds of a feather when you’ve visited our website, not only are they distinctive creatures, they also represent so much that’s relevant to our So … Visualise world!

 

 

 

 

So … Pleased!

You can imagine our delight at being featured as the Virgin Start-Up Of The Week - yes, that Virgin - you know, the brainchild of entrepreneur Sir Richard Branson, no less!

To be on such a respected website is truly amazing.

Virgin StartUp of the week So Visualise

So … what is Virgin Start-Up?

Five years ago, when we had 'Super Saturday 'and experienced the visually stunning London Olympics, the Government launched its Start Up Loans scheme. Virgin became an official Delivery Partner to help finance and promote entrepreneurs here in the UK.

The scheme also helps ease the stress of obtaining finance during the early stages of a new business set-up.

So … Virgin selected So … Visualise to be Start-Up of The Week … a real honour when you consider the scheme has supported around 38,000 companies!

As well as explaining our business in 30 seconds, Virgin asked us where we were based. We were proud as Punch to say ‘Scarborough’, a place that provides endless inspiration for us as we design for regional and national clients.

Virgin then asked how I came up with the idea for So … Visualise. As there’s a niche market for prop design and visual merchandising for independent retail, the So … Visualise work family was born: creative, always pushing boundaries and exceeding expectations … and I am glad we’ve been able to shout about this from Virgin’s Start-Up website!
As our business develops, there’s an opportunity for us to work closely with a business consultant to further support the goals of So … Visualise.

I can’t thank Virgin Start-Up enough for featuring us; also big thanks to our creative design team and to Yorkshire in Business, who helped with the application process.

You can read the full article by clicking here https://www.virginstartup.org/start-week-0/sovisualise

 

And if you’ve been inspired to see if Virgin can help your fledgling business, click here https://www.virginstartup.org/how-to

Eekk we made it in a mag!

You and Your wedding mag article feature

Oooh what a lovely week this has been!

So...the build up. We were recommended by a lovely florist called Sarah who we had enjoyed working with previously to join her in creating this relaxed barn wedding for Adam & Fergus. Of course a great success on the cool spring April day and all went beautifully.

Months later we receive an out of the blue email from the lovely clients themselves informing us that their wedding was going to be featured in the nationwide You&Your Wedding magazine and we were listed in the 'Dream Team'! So...exciting, 

So lookey here it is 3 whole pages none the less and we couldn't be happier!

Great way to start the year. 

Charles the peacock visits London

simpsons.jpg

The luxury showroom of Simpsons Mirrors, Chelsea Harbour, London requested a visit from Charles our regal peacock over the Christmas season and into the new year. 

Here are a few lovely words from them:

"He has been an utter delight to have and has filled our showroom with joy and sparkle throughout the festive month of December. so thank you for arranging for us to have him over this time."

"I have attached some images of him having much fun. One in the window ( quite the showstopper ) and making friends ( such a socialite!) , and one by the fire looking very regal. He also became the star of our Christmas cards"

London baby!

Creative Director, Lisa Borrie, heads to London with an invitation to the Queen Bees Christmas networking dinner. 

After previously meeting with Phoebe Gormley of Gormley & Gamble female tailors of Saville Row, I was very kindly invited to their Queen Bees Christmas dinner at her residence.

Not your usual networking event where you have a name sticker and you are all stood around hoping it was worth coming. Queen Bees is a fantastic small group of fab ladies who are owning it at the minute! Talking about the highs and lows of running your own business. We were sat chatting like friends by the end of the evening and offering advice to each other over a glass of wine. So ...ready for the next one!

London at night